Senna debut delivers two sponsors for Renault

EBX and Gillette

By GMM

1 September 2011 - 10:50
Senna debut delivers two sponsors (…)

The appointment of Bruno Senna has already delivered two new sponsors to the Renault team.

With Nick Heidfeld contentiously stepped down before Spa-Francorchamps, Senna fended off speculation his sponsors had paid for the race seat.

"If you look at the team then there are no new logos on the car or on myself," he insisted.

But that was before Sunday, when on the grid Brazil’s Globo Esporte spotted two new logos.

One belongs to the major Brazilian oil company OGX, headed by business baron Eike Batista da Silva who is the eighth richest person in the world.

A spokesman for Senna, the nephew of Brazil’s famous triple world champion Ayrton Senna, confirmed the deal with the holding company EBX.

The other new logo on the black Renault in Belgium was the razor brand Gillette.

Globo said both sponsors "were negotiating with (Senna) for the 2012 season" but the Heidfeld replacement "accelerated the deals".

After impressively qualifying seventh at Spa, Senna finished outside the points due to smashing into Jaime Alguersuari at the first corner and receiving a drive-through penalty.

He will definitely race at Monza next weekend.

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