18 May 2024
Barclays eyes Red Bull sponsor deal
The bank is currently title sponsor of England’s Premier League
British banking giant Barclays is looking for a road into formula one.
Sources told Marketing Magazine that the London based bank, which according to Forbes is the world’s 25th largest company, is in talks with Red Bull Racing.
Barclays denied the report.
The bank is currently title sponsor of England’s Premier League football competition, with its three-year deal estimated at close to EUR100 million.
The Royal Bank of Scotland is pulling out of its Williams deal at the end of this season, and Holland’s ING left Renault amid the crashgate scandal of 2009.
But Spain’s Santander is strongly involved with both Ferrari and the British team McLaren, having successfully expanded its European and UK operations.
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